Deluxe Tapioca
Branding/Packaging/UX
I rebranded Deluxe Tapioca, a local restaurant in Huntsville, TX. My primary responsibility was to create a new visual identity that captured the restaurant's values, mission, and brand personality. This involved designing a new logo and selecting a new color scheme and typography. I also updated the restaurant's menu, created marketing materials, and gave the restaurant a robust online presence.
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/7d23c23c-aacb-443c-86b1-13e1d593e968_rw_1920.jpg?h=dfd90f7a6f272cfd986e768fa315892c)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/91d9a592-9d88-45c7-919e-cf6688799c10_rw_1920.jpg?h=cc32fd52ecd8b6e57504d7a7dddf15b2)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/455e6c59-1653-400a-a8d1-355df9b81ca3_rw_1920.jpg?h=d911194c1b0d73d00a5631dc4592696d)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/6a4a6bb1-7641-40ad-b03f-d35a2b719098_rw_1920.jpg?h=6bd58debb8f1bcb273e98e4898363073)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/3eb70999-65d2-4838-a720-659dc41d7c37_rw_1920.jpg?h=efcd7c1ff6fca67197266690ea3920f0)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/07b51434-61ad-4f71-9bed-5cb3c15740a7_rw_1920.jpg?h=9196f669acbb5f3271741fb0972fc389)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/cbe03007-51ca-42ae-8e71-7e30b47b24c0_rw_1920.jpg?h=89f42e279c027f791cb28f4ab8dcf51d)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/c78e63ed-5d64-4b60-9ff0-29e216431565_rw_1920.jpg?h=485c56770a1cf675a39e078d52d36334)
![](https://cdn.myportfolio.com/969ea6a0-d325-47f7-a45a-d1ba20dfbb60/d20fafd1-5aea-4990-b036-8059a9b52299_rw_1920.jpg?h=c3384153580cc3ba8563a2726fa290ea)